Portrait of Jacob McAdam

👋 Hello! I'm Jacob

I’m a product designer in the San Francisco Bay Area. I have a methodical approach to problem solving and strong visual design fundamentals. I apply my experience as a front-end developer to my design work and collaboration with engineers. I’m an excellent advocate for users and can support teams as a facilitator, researcher, and product visionary.
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Inkling Search

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Inkling Design System

Design system for web and mobile

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Design system for web and mobile
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Inkling Workflows

Checklist iPad app with auto-save

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More Design Work

I've design products, brands, and websites.
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Recent Articles

I write about design practices, industry insights, and compile useful resources.
Color
Color theory, color schemes, and the psychology of color.
July 18, 2024
Format
A format is both the containing space and its boundary.
July 18, 2024
Line
A line is a point in motion.
July 18, 2024
Grid
A grid is a skeletal network of lines which establishes a system for arranging elements.
July 18, 2024
Shape
Shapes are planes with edges.
July 18, 2024
Value
Value is the relative light or darkness of a surface.
July 18, 2024